December, 30 2015
Video length for different platforms
The great thing about using video as a marketing tool is its versitility to be repurposed. Once you have your final video completed for your website, we reccomend breaking it down into shorter versions for social media
Website: 30s - 2mins
Facebook Ad: 30 seconds
Youtube Ad: 20 seconds
Twitter: 30 - 60 seconds
Instagram: 60 seconds
Shorter videos tend to be more engaging but it can be difficult to include everything you want in them, so its important to make sure you keep your content as consise as possible and place your more important information towards the begining.
Create a Video Strategy
Determining what length each of your videos should be is an important part of video marketing and keeping your audience engaged.
New to video?
During your FREE consultation, Markins Media will walk you through the best options for your video marketing strategy to ensure you're getting the most out of your purchase.
Common video lengths are: